How to Get Started with Email Marketing
BY KELLY FORST JUNE 9, 2021
Everything you’ve every wondered about email marketing: answered.
Whether you are launching a new business or tipping your toes into entrepreneurship for the first time, email marketing can play a huge role in your success.
The 7-Day Challenge to Jumpstart Your Email Marketing in 2020
BY LAUREN WILLARD DECEMBER 23, 2019
You only need 30 minutes (or less) each day!
Every year, 80% of new year’s resolutions fail by the time February rolls around. Launching your email marketing strategy shouldn’t be one of them.
That’s why we created a simple, 7-day challenge to help you dominate email marketing in 2020.
How to Start a Newsletter in Under an Hour
BY KELSEY JOHNSON JUNE 25, 2021
Keep it simple — in three steps and 60 minutes anyone can send their first newsletter.
“Start a newsletter!” It’s an age-old recommendation. One that’s made its home at the bottom of your to-do list.
Why? Because no matter how many times you hear how useful newsletters are, writing one never sounds easy.
The Top Email Marketing Metrics and KPIs to Measure Success
BY SEAN TINNEY JULY 19, 2021
In order to ensure your email marketing campaigns are the best they can be, it’s important to assess and analyze key email metrics.
If you send an email out into the wild and don’t review the metrics, did it really happen?
Of course it did! But it does make it difficult to know what kind of impact your email had. Did a lot of subscribers open it? Did they click any links? Did they make a purchase as a result?
14 Types of Emails to Use in Your Marketing
BY KELLY FORST AUGUST 3, 2021
Not sure what types of emails to send your audience? Here are 14 common types of email marketing to inspire your own messages.
You’ve heard the advice — send personalized, targeted emails, welcome subscribers to your list, recognize customer milestones and celebrations, and so on. But did you know there are different types of emails to help you do each of those things?
Top 10 Benefits of Email Marketing
BY KELLY FORST AUGUST 6, 2021
Explore some key benefits of email marketing and consider how these could elevate your next marketing campaign.
Looking to accomplish more with your marketing budget? It may be time to throw an email marketing campaign into the mix. Email marketing has tons of benefits and offers an impressive return on investment (ROI) while being quick and easy to deploy—even if you don’t have a lot of experience.
Still not convinced? Explore some key benefits of email marketing and consider how these could elevate your next marketing campaign.
10 Free Email Marketing Tools for Success and Time-Savings
BY KELSEY JOHNSON AUGUST 13, 2021
Anyone who sends emails can benefit from these free tools that will level-up your marketing.
There’s a lot that goes into creating a good email marketing campaign. You need an engaged audience, a message that resonates with them, and a beautiful design to back it up.
Plus, it’s important to get the result you want — whether it’s better open rates, selling products or creating positive brand sentiment.
Well, good news! It’s easier and cheaper than ever to create good design, messaging, and tracking for your audience — with this arsenal of free tools.
Marketing Week 2021: Get Expert Sales & Marketing Tips at This December Event
BY KELSEY JOHNSON NOVEMBER 24, 2021
Get easy and affordable marketing advice during this week-long event, hosted by AWeber from Dec 13 – 17.
In December we’ll be running a week-long free marketing series for business owners, side hustlers, and entrepreneurs.
Are you looking to improve your social media strategy, get better at email marketing, create engaging videos, or get started with Facebook ads? Then we have you covered.
Email Subject Line Best Practices To Get More Opens
BY KELLY FORST DECEMBER 6, 2021
Your subject line can make or break your email opens. Here’s how to write a good one.
“Email marketing is still the #1 best way to engage with your audience and convert leads into customers — but if no one is opening your emails, you’ve got a problem.” - Alex Cattoni, Founder of The Copy Posse
Take it from the expert. Your subject line can single-handedly make or break your entire email campaign.


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